PROFESSIONAL SUMMARY & SKILLS
Copywriting • SEO Specialist • Content Creator • Website Developer
Detail-oriented and self-motivated with 20+ years of experience provided remote website development and digital marketing services to 300+ local, regional, and national businesses and non-profit organizations in 40+ industries.
- Web content development: Content creation, copywriting, proofreading, editing, and updating based on company and industry materials, interviewing, and research.
- Search engine optimization: Planning, strategy development, keyword analysis, on-page SEO, off-page SEO, site architecture and technical SEO implementation, and evaluation.
- Digital marketing: Pay-per-click campaign setup, management, and reporting; e-newsletter development; social media account setup, management, content creation, and reporting.
- Needs assessment: Site health reporting with recommendations; strategy development; stakeholder and team collaboration.
- Custom website design: Branding, photo sourcing, editing, user experience evaluation.
- Website development: HTML, CSS, PHP, JavaScript, and WordPress.
- Platform management: Security and software updates; disaster recovery.